RSSHow to Use Video in Real Estate
By Ryan Ward | October 27, 2010
Ok, for some time I have tinkered with video none of which I felt was very good. There are several schools of thought on video. I fall into the school that says it should look professional. Others feel as though it’s fine no matter how it looks as long as you do it. I disagree and make a distinction. I think it’s ok to have a little fun and show your human side, but if the video looks cheap I don’t think that it will give you a credible and professional appearance.
I’m putting together a series on video blogging for real estate. There is not much good information about it and I think it is going to become more and more important. I’ve spent a good deal of time investigating the technologies and the tools to use and I will take the time to share with you what I have learned and as I learn more I’ll share that too. I’m excited about the possibilities and can’t wait to document it. By no means am I a professional videographer – nor do I ant to be, but I do want to use video on a regular basis if it can be done efficiently with high quality.
Below is the first in the series. I’ll try to keep them coming on a regular basis.
Video Blogging for Real Estate
Technique
I used a Nikon D7000 to shoot this video against a green screen with the camera on a tripod. I had several lights from 45 degree angles and one from behind to make the lighting work. This was about my 5th try at it as I kept getting ahead of myself as I was talking. I left this one the way it was because I wanted to see how I looked and sounded if I didn’t have it all thought out properly when I recorded the video. The background was shot at the beach at midnight under a full moon with a long exposure on a Nikon D60 at 11mm on a Tokina 11-16 lens.
Some of the deleted attempts also did not make me look enthusiastic about my topic. It was then that I remembered how video killed the radio star and how it could easily kill the real estate agent too if we aren’t careful!
I’ll Take Your Help
If you see anything incorrect in this series or feel like you have something helpful to add, please share. We can all learn together on this one…
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